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Where to find us
Phone: 657/4872-51475"
Background
ECOVACS decided to launch an offline elevator advertising campaign in the Vietnamese market in order to increase brand exposure and product awareness. This campaign effectively raises the attention of potential customers to ECOVACS smart cleaning products by covering elevator advertisements in major commercial centers and high-end residential areas to target consumer groups.
Marketing Goals
By increasing the frequency of exposure through elevator advertising, ECOVACS aims to enhance its brand awareness in the Vietnamese market and enable more consumers to recognize and remember the brand. The ads will guide potential customers to learn about ECOVACS’ product advantages and technological innovations, boost market penetration, especially in major cities and high-end residential areas. The ads will also attract consumers’ attention, allowing them to further understand the product functions and ultimately guide them to offline stores and e-commerce platforms for purchase, thereby promoting sales growth.
Creative
Through the precise offline elevator advertising placement, ECOVACS hopes to quickly enhance brand awareness and market penetration, laying a solid foundation for its promotion in the Vietnamese market. On the one hand, the team exchanges products to reduce costs, leveraging the potential of product exchange to greatly reduce the brand’s investment costs and ensure maximum return on investment. At the same time, it provides optimized advertising consulting services to help the brand choose the most favorable advertising package. It also achieves the best advertising placement cooperation in the city, such as Lim Tower, Bitexco, and Vincom, which are landmark buildings.
Drop Screen: 500
Coverage (Ho Chi Minh City): 1/4
Unique User: 1.4M