BACKGROUND
RAC IF+ Global Strategy Summit aims to discuss the trend of sustainable development in depth and highlight the core position of Midea’s PV energy storage products
Marketing Goal
1. Plan and lead seminars.
2. Enhance the relevance of topics and products.
3. Enhance the brand’s international presence.
4. Release press releases and overseas social media campaigns.
Creative
We invited Microsoft and LONGi, an advisor to the United Nations Economic and Social Council, a representative of the renowned magazine The Economist, a Forbes 100 Influential People in Europe and photographer, and a representative of the world’s best ESG companies, to create a panel discussion focusing on sustainable development.